Polar Perks Loyalty Program

Earn rewards with our Winter Village loyalty program

Polar Perks, Bank of America Winter Village’s loyalty program, returns for its fourth year. Rack up points and redeem fun discounts and prizes!

Find this on the Bryant Park map

See all Bryant Park programs

How To Sign Up

It’s easy to join our Polar Perks Loyalty Program! You just sign up through Square at the ticket window – all you need is a phone number. Then, every time you visit Winter Village and purchase a Bag Check, Skate Rental, or Skate Aid, you’ll automatically earn points (aka Snowflakes).

  • Purchase of 1 Small or Large Bag Check = 1 Snowflake
  • Purchase of 1 Skate Rental, BoA Cardholder Skate Rental, or 1 Skate Aid = 2 Snowflakes
  • Purchase of 1 Express Skate Rental = 3 Snowflakes

Polar Perks rewards are subject to change. Points earned at Bank of America Winter Village at Bryant Park between October 2018 and March 2019 expire on March 2,2019 at 11:59 EST. Bryant Park Corporation reserves the right to cancel, modify or suspend this program or reward redemptions at any time.


With your snowflakes, you can redeem for fun discounts and prizes:

  • With 4 Snowflakes, you can receive 10% off your next purchase OR a Winter Village Pop Socket for your phone.
  • With 10 Snowflakes, you can choose a free Skate Rental OR Skate Sharpening.
  • With 30 Snowflakes, you can take home a Winter Village Fleece Blanket.
  • With 50 Snowflakes, you can be one of 5 lucky recipients of the Ultimate Prize Pack, which includes the following Bryant Park Winter Village branded items: 1 duffel bag, 1 Bluetooth speaker, 1 scarf, 1 coffee mug, and passes to local New York City museums.

Presented by