Hold an Event
Bryant Park, located in Midtown Manhattan, is one of the most sought-after locations for promotional events, product launches, and other commercial activations. In order to preserve its commitment to free cultural programming for the public, Bryant Park Corporation (BPC), a non-profit organization, carefully considers proposals for external events in the park.
To inquire about availability and pricing, please contact events@34bp.org.
To book a private event at the Bryant Park Grill, please contact Ark Restaurants at 212- 840-6500.
Bryant Park offers a variety of locations for brands to host one-of-a-kind events and activations for the public. Locations vary across the seasons.
During the winter months, Bryant Park is home to Manhattan’s Winter Wonderland: Bank of America Winter Village. The yearly Holiday Market reaches approximately 3 million locals and tourists and boasts several exclusive spaces which can be transformed to suit any event or activation.
Throughout the summer, Bryant Park hosts a variety of programming and events free to the public.
Activation Locations
March – September
Featuring the park’s unmistakable pink granite fountain, the 67’ x 87’ terrace by the entrance on 6th Avenue and 41st Street has been the host of many events ranging from product launches to art installations.
The Upper Terrace overlooks the Lawn and offers 136’ x 56’ of space with an impressive staircase leading down to the lawn level.
The jewel of Bryant Park, the 280’ x 180’ Lawn is well-known as a lush, green oasis hosting thousands of visitors each day. Structures, equipment, and materials are not allowed on the Lawn, however, it may be used as a viewing area for your event.
The park’s two 59’ x 36’ bluestone plazas serve as the main entrances to their respective streets.
Space immediately adjacent to Bryant Park’s popular carousel that offers approximately 20’ x 30’ of space.
Events taking place inside the New York Public Library are able to extend their set-up outdoors onto the steps and side terrace at the Library’s 42nd Street entrance.
All events on the Fifth Avenue Terrace are subject to approval by the New York Public LIbrary. The Terrace offers approximately 15,000 square feet of space below the Library’s main staircase.
Activation Locations
November – February
A prominent position facing the skating rink that offers approximately 50’x50’ of space.
Space immediately adjacent to Bryant Park’s popular carousel that offers approximately 20’ x 30’ of space.
Elevated gravel plaza directly across from Bryant Park Grill. This space offers approximately 10’ x 60’ of space.
The park’s two 59’ x 36’ bluestone plazas serve as the main entrances to their respective streets.
Adjacent to the ice skating rink, Overlook sits above the enchanting Winter Village landscape and offers approximately 2,300 square feet of event space and can accommodate approximately 225 guests for cocktails. This space is private and would be best suited for a cocktail party, holiday gathering, VIP or influencer event.
A cozy spot next to The Rink entrance, Polar Lounge offers approximately 394 square feet and can accommodate 30-40 guests.